Curb Appeal: First Impressions Start At The Street
Prospects often look at several properties before signing a lease. And whether potential residents are previewing your property online or in person, it takes only a few seconds for them to make a judgment—good or bad.
Make sure your property is the one they want to come home to every day. We have a few suggestions that will help you stand apart from competitors and make your community an even better place to live.
Keep Up The Landscaping
Create a beautiful, well-maintained look at front entrances and flower beds. Adding landscape lighting can highlight the beauty of flowers and plants at night. Also, resist cutting back on landscaping expenses in the fall and winter. Pruning, fertilizing, and mulching during cooler weather can help your property blossom in the spring.
Look Around Your Grounds
Time and the elements can take a toll on your property's buildings, sidewalks, and parking areas. Restripe parking areas, patch potholes, and repaint building exteriors. Potential residents may visit your property at night, so check your outdoor lighting and replace any burned-out bulbs for better visibility and safety.
Make Common Areas More Enjoyable
Promoting community and family togetherness can enhance the resident living experience. Add benches along walking trails and at the playground. Install outdoor grills in common areas. Place comfortable seating like Adirondack chairs and chaise lounges around the pool, firepit, and on patios and decks.
A clean property is an attractive property. Place trash receptacles and smoking stations in convenient locations to keep trash where it belongs—in the container and off your grounds. Install pet waste bag dispensers around your property and keep them filled with Fido Baggies® bags to encourage owners to pick up after their pets. It's also a good idea to walk or drive the property as you start the workday, keeping an eye out for discarded trash or debris that could be a potential turnoff to renters.
Use Customization To Build Your Brand
Custom signs, banners, flags, permits, door mats, and more from HD Supply Facilities Maintenance reinforce your property's uniqueness and help prospects remember you better. Use flags and banners at the street to get their attention, and add custom wayfinding signs to help visitors navigate to important areas like the pool, playground, trails, and the leasing office, of course.
HD Supply Facilities Maintenance has the products and advice to help make turns more successful and less stressful. Start with your grounds, or visit our Property Turns page for more tips and to download our helpful Turns Checklist.